Most sellers, especially online sellers get most of their customers online. The customers who buy products online are wary of con people and thus they will likely stay-off when they do not trust the seller.
Thus the genuine sellers make every effort to present their products in the most professional and convincing way.
Despite the availability of many online selling platforms such as FB selling groups and OLX, most sellers still do not get off the ground and start flourishing at their online enterprises. One of the biggest challenges of breaking through the online market is that it is flooded with all sorts of sellers ranging from conmen, the counterfeit sellers up to the genuine seller. But how can a genuine seller sail through all this noise and get to be noticed by the willing buyers?
One sure way of doing this is starting a professional blog… and I insist on a professional blog, not the free WordPress blogs. The blog will give you the platform to write and post your short articles describing your products and how they suit your target customers. This will be a double-edged solution for you will be able to share the same information to your social media circles and at the same time get mapped by search engines such as Google. Giving comprehensive information about your product will also convince your customers that you are an expert in what you do and you have confidence in your products.
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For instance, if you are in car sales business, one way of staying above the competition is starting a blog about cars. You can then choose what you will post about. It could be a comprehensive description of the cars you are selling, tips on how to buy a good car etc. After every post see to it that you share it on all your social media channels including the Facebook selling groups. With this, you will stand a better chance of getting new customers compared to your competitors who just post on FB groups with no further workout.
Now the question is how do you create that professional blog where you will be making your posts and write-ups? You will need a unique name say, netcars.com. This is the domain name and is usually purchased. You will then purchase online space where your new blog posts will reside. The next stage will be setting up the blog to start posting your new write-ups.
You can set up the blog on your own with little tech savviness but it might take you much time, frustrations and effort and you will likely not achieve the intended outcome. But, there is an easier way, we can set up such a blog for you at a friendly fee and give you the user credentials needed to manage the blog. Just click here to submit your request or call us on (+254 711 203 918).
10 thoughts on “How can blogging increase your brand awareness?”
Why visitors still make use of to read news papers when in this
technological world the whole thing is existing on web?
It is interesting but there has been a gradual shift from the traditional newspapers to online reading. Soon or later the physical newspapers may be phased out.
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